AI SEO Assistant: Ask, Change and Undo, in BlogAmplify or Your Own AI App

What the assistant is

A chat panel on every page of the app: the button at the top right, or Ctrl+J (Cmd+J on a Mac). From 1280 px wide it sits beside the page, so you see a change land; on smaller screens it opens as a sheet. It works on the website you have open. Each website has its own conversations, and one website's chat never sees another's data.

It knows which page you are on, so "this article" or "this question" means the one in front of you. An empty chat starts with suggestions for that page:

Long tasks work too: "find better ideas, then replace the two weakest topics this week" is research and changes in one message, with each step shown as it runs.

What it reads

Reading never changes anything. It reads what the app's pages show, and can look up search data and the web when a question needs it:

Text from other websites, search results and AI answers is treated as data, never as instructions, and in a message where it read such text the assistant won't save instructions, brand facts, your business description or owner answers. Answers about AI visibility come from your tracked questions; how those are checked is on AI visibility tracking, and why it matters is in how to measure AI visibility.

Changes it makes, each with Undo

When you ask for a change, it makes it right away and shows a card with what changed, before and after, and an Undo button. You can also just ask it to undo something.

What waits for your Confirm

Anything that writes a whole article, makes a new plan or changes your live website is only proposed. A card says what will happen, and nothing runs until you click Confirm. Reject it, or leave it, and nothing happens: a card nobody confirms expires after 24 hours.

A rewrite saves the draft it replaces, with its images. For 30 days, while the article is unpublished, Put the previous draft back on the rewrite's card or in the editor restores it, and asks first if you edited the new draft. You can also ask the assistant to put it back.

A confirmed card runs exactly what the app's own buttons run, with the same checks, limits and allowances. Fix it for me and article updates are described on Site Health and article updates.

How it handles facts about your business

• It never makes up a fact about your business. When it needs one only you know, it asks you, often with a few options to tap, or saves it to the topic as a question for you to answer later.
• Topic ideas get the planner's checks before they are added: duplicates, pages that already cover the idea, another market, outdated names, competitors, format and dates.
• A new keyword gets measured search data before it is saved, and it warns you when the keyword gets fewer than 10 searches a month (seasonal searches excepted).
• Rewriting a section adds nothing new: no facts or numbers that weren't in the passage or your instruction, with every link, image and heading kept.
• Briefs stay briefs. It won't write checking chores ("verify whether...") into a writer's brief; a fact nobody has is asked for instead.
• Web searches look in your main market and come back with their sources, at most 2 a message and 10 a day for one website (more with each extra website or articles pack).

What it never does

• Buy anything. Ask about more articles, AI visibility or another website and it reads your plan and shows a button to the billing page, where you see the price and decide. It can't buy, upgrade, downgrade or cancel.
• Write, rewrite, regenerate, publish or fix a live article on its own. Those are proposals, and only your Confirm runs them.
• Overwrite your work. Undo refuses when something changed since, and edits to a live article wait for you to publish them.
• Take orders from a web page. What it reads on other sites, in search results or in AI answers is data, and a message that read it can't save what every article follows.
• Mix websites. Each website's chat sees only that website.

MCP

The same tools in Claude, ChatGPT and other apps

MCP, the Model Context Protocol, is in its own documentation's words "MCP (Model Context Protocol) is an open-source standard for connecting AI applications to external systems." [1] BlogAmplify runs an MCP server at https://api.blogamplify.com/mcp, so Claude, ChatGPT, Claude Code, Cursor, VS Code and other MCP apps can work on your websites with the assistant's tools: 52 tools and 6 ready-made workflows.

The address, the exact steps for each app and the full list of tools are in the guide to connecting AI apps.

An app can also do what BlogAmplify can't do from here: with access to your CMS or your site's code, it can fix the problems Site Health finds on your other pages, then ask BlogAmplify to check the fix.

What a connected app can and can't do

• You choose its access when you sign in: read only, or read and make changes; all your websites, or only some. The page shows which app is asking and where it sends you back.
• Same tools, same rules. The same limits and Undo as the panel. Everything an app did is listed per app and website under Settings, Connected apps, with Undo, and with Confirm and Reject for its proposals.
• Proposals still need you. The app asks you to confirm in its own prompt, or gives you a link that opens BlogAmplify on the proposal.
• Saving facts and instructions needs you too. Instructions every article follows, brand facts, your business description and answers to owner questions are saved only after you confirm them in the app. Apps that can't ask for a confirmation can't save them.
• Limits per app: up to 60 calls a minute and 3,000 a day. Keyword lookups, images and rewrites share the assistant's allowance.
• Your data: the app sees what BlogAmplify's tools return about the websites you allowed, never your password, your CMS login or payment details. What it reads goes to the app's own AI service, under that app's terms.
• Ending access: remove an app or API key in Settings, Connected apps at any time. An app unused for 90 days signs in again.

Two things stay in BlogAmplify's own panel: questions with options to tap (an app asks you itself) and the assistant's web search (apps have their own). Apps get three extra tools in return: the list of your websites, the status of a proposal, and everything needed to fix one Site Health problem yourself.

Ready-made workflows

Apps that show prompts, such as Claude Code, list these as commands. Each is a starting point you can steer.

Plans and allowances

• The assistant and connected apps are on every plan: Growth, Growth + AI Visibility and extra websites, and during the 3-day trial.
• Answers about AI visibility need tracked questions, which are part of Growth + AI Visibility and Extra website + AI Visibility.
• A daily and monthly allowance covers keyword lookups, web searches, images and passage rewrites. With one website it includes 8 images and 10 web searches a day, and each extra website and articles pack on your account adds as much again. It adds no image to an article that already holds 6.
• Articles written through it count toward your plan's articles. Rewrites of drafts use a separate rewrite allowance and never use up an article.
• A website without a running plan gets a link to the billing page instead of answers.

Prices are on the pricing page.